Dana White Explains What Zuffa Boxing is Best At, Promises Bigger Progress Heading Into 2027

Dana White used the post-fight press conference following Zuffa Boxing 06 in Las Vegas to outline the promotional philosophy driving the company forward, pointing to undefeated fighters facing each other as the clearest expression of what Zuffa Boxing is trying to do differently.

“When the best fight the best, that’s what everybody wants to see. A great card top to bottom with lots of up-and-coming prospects, lots of undefeated guys fighting undefeated guys.”

White also addressed a key structural difference between Zuffa and traditional boxing promotions, specifically around what happens to a fighter’s financial standing after a loss.

“Nobody has to worry about being cut or their money being changed with a loss. That’s how it works.”

He also signaled that the first several months of Zuffa Boxing should be understood as a foundation-building period rather than the finished product, pointing toward 2027 as the window when the promotion’s work will be most visible.

“Judge us by our body of work as we head into ’27. They’re only going to get better.”

Zuffa Boxing launched in January and has signed a growing roster including Conor Benn, Jai Opetaia, Edgar Berlanga, Richardson Hitchins, and Chris Billiam-Smith. Reports linking Shakur Stevenson and Devin Haney to the promotion are adding further momentum to a company that has staged six events across its first four months of operation.