Top Rank is closing in on a new broadcast home. Front Office Sports has confirmed that DAZN is finalizing a multiyear streaming deal with Bob Arum‘s promotion, with an official announcement expected later this week. The news was first reported by Ring Magazine, which has since deleted its original story.
Update: Top Rank and DAZN’s new partnership is official
DAZN declined to comment directly. “As company policy, we do not confirm, deny, or comment on market rumours or speculation regarding M&A, partnerships or rights deals,” a DAZN spokesperson told FOS.
Per The Ring’s original reporting, the deal calls for eight to 10 events per year at license fees of $1 million to $1.25 million per card — a steep drop from the roughly $85 million annually ESPN paid Top Rank under their eight-year partnership, which ended in July 2025.
DAZN Seeking More Content Amid Matchroom Frustrations
The Top Rank pursuit isn’t just about adding fights. According to FOS sources, DAZN has grown frustrated with Eddie Hearn‘s Matchroom Boxing and is actively seeking to expand its events inventory as it plays defense against the rising threat of Zuffa Boxing.
At the heart of the friction is a perception within DAZN that Hearn has been “double-dipping” — placing Matchroom fighters on outside cards while collecting nine figures annually from DAZN. Fighters including Anthony Joshua, Dmitry Bivol, Conor Benn, Jesse “Bam” Rodriguez, and Jai Opetaia have all competed on Riyadh Season and/or Ring cards. Katie Taylor fought Amanda Serrano twice on Netflix cards under Jake Paul’s MVP banner. Benn and Opetaia have since departed Matchroom for Zuffa.
In a notable case, Hearn told Alalshikh’s Ring Magazine that a Callum Smith vs. David Morrell fight was expected in Saudi Arabia — only for it to later be announced as a Matchroom card in Liverpool on April 18. DAZN holds a 40% stake in Matchroom.
A DAZN spokesperson pushed back on the friction narrative. “There’s absolutely no truth in the suggestion that DAZN is frustrated with Matchroom. We have just signed a new five-year deal with Matchroom, and we are very happy with our strong relationship and long-standing partnership.”
The Broader War: DAZN vs. Zuffa
The move for Top Rank comes as the boxing broadcast landscape grows increasingly combative. Zuffa Boxing — the joint venture between Saudi Arabia’s Sela and TKO Group Holdings, with leadership including Turki Alalshikh, WWE president Nick Khan, and UFC CEO Dana White — launched on Paramount+ in January and has been aggressively signing talent.
Zuffa signed Opetaia away from Matchroom in January and made a move on Rodriguez before Matchroom exercised a matching clause. It then signed Benn on a one-fight deal reportedly worth $15 million that Hearn declined to match. The bidding war has spilled into public sniping: White said Hearn “works for his dad,” while Hearn fired back that White’s “dad for many years has been the Fertitta brothers, and now he’s got a new daddy called Turki Alalshikh.” Alalshikh himself weighed in on social media, writing to Hearn: “I am always here for you. And if you call me, unlike Conor Benn, I will answer the phone.”
Adding Top Rank and its deep roster would give DAZN more leverage in that fight. Arum, 94, famously called DAZN a “Dead-Zone which nobody watches” back in 2022. By late 2024, he had softened considerably: “DAZN are doing a great job in boxing and the people who run DAZN are friends of ours.”
Top Rank’s Roster Ready to Return
Top Rank’s stable gives DAZN significant upside despite the modest license fees. Xander Zayas, Emanuel Navarrete, Keyshawn Davis, Bruce Carrington, Emiliano Vargas, and Abdullah Mason headline a roster that has been largely sidelined from consistent live streaming since ESPN’s exit. An official announcement from both sides is expected this week — BoxingWire will update this story when confirmed.
